Lisa Sims: Building Your Online Store With WordPress and WooCommerce [PDF]

Teaches you all about e-commerce and how to create your own online shop using Word Press and Woo Commerce. Regardless of a business’s size, e-commerce helps level the playing field, increases a business’s exposure, allows companies to reach customers globally, and streamlines the fulfillment process. In the past, e-commerce websites were expensive, technically difficult, and time-consuming to create but not anymore.Word Press and Woo Commerce together are a complete e-commerce solution that can be used to sell both physical and digital products online. You’ll learn how to install Word Press and how to plan your e-commerce solution with Woo Commerce as well as install, create, secure, test, and market a sample online store.  

Save time and money by planning your own e-commerce strategy without paying expensive consultants. Increase your brand and products’ or services’ exposure to your target customers, and increase sales by offering target customers the ability to purchase products online as well as reach potential customers globally. What You’ll Learn

Plan an effective ecommerce strategy
Choose a payment merchant and which products or services to sell online 
Secure your store and add products, descriptions, categories, images, and prices
Maintain and expand your online store with Woo Commerce extensions

Who This Book Is For

Ideal for entrepreneurs and small business owners who know their products (physical or digital), but lack the technical background and skills to setup an online store to sell their products and services.